Dal Bello, chief executive of former Oslo IPO hopeful Universal Maritime, believes the key to sealing the deal will be to market the company as a provider of offshore oilfield services even though shuttle tankers, the issuer's primary focus, are typically associated with maritime shipping.

He says the distinction is important because many investors in the US and abroad have been put off by lingering uncertainty surrounding freight rates and a series of high-profile bankruptcies in the tanker segment.

“If