Artificial intelligence and data-­based modelling can enhance ship­ping business operations ­significantly, but they have their limits, says Windward chief executive Ami Daniel.

While data-based tools have enormous potential in mitigating risks and improving profitability, a company first needs to know what business tasks it wants to deal with and what goals it aims to achieve, ­according to Daniel, whose Tel Aviv maritime risk-­analysis firm has expanded rapidly since its foundation in 2010.