That mandate is likely a good example of the technology focus that may separate Rose from some of its competitors in investor relations.

“In the same way that a storefront window is the most important advertisement for a company in the retail sector, shipping companies need to think about their websites as their storefronts,” said Simon Rose.

Website design is one way in which many owners are falling short of optimal communication with investors, maintains Rose & Co president Rob Brinberg, who joined Dahlman Rose years ago from the technology industry.